Protein is moving into the bread aisle. Puratos launches ProteinPro to help bakers keep up
PENNSAUKEN, N.J., Oct. 1, 2026
Press Release Disclaimer: This is a press release distributed through the XPR Media network. It has not been independently verified by our newsroom.

![]()
Protein is moving into the bread aisle. Puratos launches ProteinPro to help bakers keep up
PR Newswire
PENNSAUKEN, N.J., Oct. 1, 2026
PENNSAUKEN, N.J., Oct. 1, 2026 /PRNewswire/ — Puratos announced ProteinPro Strength and ProteinPro Flex. The clean-label, high-protein mixes help bakers add protein and fiber to breads, buns and flatbreads without the dryness, density or off-flavors associated with protein fortification.
Experience the full interactive Multichannel News Release here: https://www.multivu.com/puratos/9361551-en-protein-moving-bread-aisle-puratos-launches-proteinpro-help-bakers
Puratos’ Taste Tomorrow research shows that 60% of consumers are actively seeking more protein, creating an opportunity to bring protein-enriched versions of familiar bakery favorites to market.
“Protein is moving beyond specialty products and sports nutrition into the bakery foods people eat every day,” said Constance Macri, R&D Manager, Bakery Mixes & Improvers, Puratos USA. “The challenge is adding nutrition while preserving the softness, flavor and quality people expect.”
ProteinPro Strength supports breads, rolls and bagels where volume and softness are critical. ProteinPro Flex provides versatility for buns, flatbreads and other staples. Depending on formulation, products can qualify as a good or excellent source of protein and fiber.
Developed for commercial bakeries, the ready-to-use mixes reduce the complexity of protein enrichment and help bakers bring protein-enriched products to market faster.
“Adding protein sounds simple until you manufacture it consistently at scale,” Macri said. “Protein affects water absorption, dough handling and finished-product quality. ProteinPro helps bakers spend less time troubleshooting and more time meeting demand.”
With ProteinPro, bakers can respond to growing demand for protein while keeping familiar bakery favorites at the center of the opportunity.
About Puratos
Puratos is an international company that offers a full range of innovative food ingredients and solutions for the bakery, sweet goods, and chocolate categories. We serve primarily large industrial bakeries and retailers in the U.S., in addition to foodservice chains, distributors, and artisan customers. Our U.S. headquarters are in Pennsauken, NJ, with a national footprint, and our global headquarters are in Belgium.
At Puratos, we believe that food has extraordinary power in our lives—and we do not take that responsibility lightly. That’s why we aim to help our customers succeed by transforming technologies and food culture insights from around the world into new opportunities. Together, we move the planet forward by creating innovative food solutions for the health and well-being of people everywhere.
For further information, visit www.puratos.us
Press Contact
Jessica Blondeel | Director of Communications and Digital Marketing, Puratos USA | jblondeel@puratos.com | 1660 Suckle Highway, Pennsauken, NJ 08110



View original content:https://www.prnewswire.com/news-releases/protein-is-moving-into-the-bread-aisle-puratos-launches-proteinpro-to-help-bakers-keep-up-302896310.html
SOURCE Puratos USA Corporation


